New Digital Marketing Trends to watch out for in 2020
Irrespective of the industry you are in or the services you provide, the digital marketing trends are tough to ignore. The times of being reachable by a website and Facebook page are long gone, the rapid growth of the digital world makes it difficult to attain...
5 ways to spring clean your Digital Marketing Strategy
As we clean out our closets, it is very important to even clean our Digital Marketing Strategy. This will enable us to have an agile marketing department that will have a clear vision of how to establish the company ahead. Here are some ways you can use to spring...
Google BERT: What is it and how can it impact SEO
What is BERT? The introduction to Bidirectional Encoder Representations from Transformers (BERT) bought changes to Google’s search engine. A declaration was made by google stating that BERT is the biggest change that occurred in five years. BERT was designed to help...
What is the value of a Digital Marketing Certification?
Digital marketing has become a newfound developing career for a lot of people. Building a career in it is no different, the first step to becoming a deserving candidate for the job is to attain skills or a certification that can create a difference in the field and...
Writing your Marketing Copy with Emotional Value
What is a copy? What does it mean when a person emails me to offer their copywriting services? Is it like writing a novel or an essay? Did I learn how to write copy at school? These are the questions that most often pop up when referring to ‘copy’. A Copy is any piece...
An Automated Pipeline for your Leads with absolutely ZERO budget
What happens when you generated a lead from your Social Media Advertising and received their contact details? You either send them an email or call them directly to book an appointment. What if we sent them a Thank You email automatically that included a link for...
The SEO game for Small Businesses: Free & Paid Tools
Getting Started With information spreading at a rapid pace, every business is facing competition in ranking their pages higher up on Search Engines. While the big players are increasing the cost of keywords by bidding higher prices, its time to take a step back and...
Quick Tip: Add more links to your Instagram Page
Instagram allows users to add one link to their bio that lay just below the page description. But did you know there is a way to direct users to multiple links within Instagram? An answer is an amazing tool called linktree. Let’s look at what this tool has to...
Content Marketing: Tools for Design and Content Curation
Why Content Marketing? Content marketing if done right can help your business gain value and drive users towards your services organically. Post, Post, and Post! Share valuable tips, tricks, and trends with the world and build trust. Its time consuming for sure and...
Organic Social Media Marketing and Automation Tools
What is Organic Marketing? Organic social media marketing is the opposite of Paid social media marketing. This includes unpaid social media posts that help increase awareness and build rapport with your viewers and leads. This is also a method used along with content...
